SMS Privacy Policy

Effective Date: May 1st, 2024
Last Updated: February 1st, 2026

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Richard Xu Law (“we,” “us,” or “our”) is committed to protecting your privacy in accordance with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and Canada’s Anti-Spam Legislation (Canada's Anti-Spam Legislation (CASL)).

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This SMS Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you opt in to receive SMS (text) messages from us.

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1. What Information We Collect

When you subscribe to our SMS communications, we may collect:

• Your mobile phone number

• Your name (if provided)

• Your consent record (date, time, method of opt-in)

• Message interaction data (delivery confirmation, responses)

• Any personal information you provide via text message

We collect only the information necessary to deliver SMS communications and meet our legal obligations.

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2. Purpose of Collection

We collect and use your information to:

• Send transactional or service-related messages

• Send promotional or marketing messages (where you have expressly consented)

• Respond to your inquiries

• Maintain records of consent as required under CASL

• Improve our communications and services

We will not use your personal information for purposes other than those identified without your consent, unless required or permitted by law.

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3. Consent

By providing your mobile number and opting in, you provide express consent to receive SMS messages from us in accordance with CASL.

You may withdraw your consent at any time by:

• Replying STOP to any SMS message

• Contacting us at: 902-518-2988

Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

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4. Message Frequency & Charges

Message frequency may vary.
Standard message and data rates may apply depending on your mobile carrier plan.

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5. Disclosure of Information

We do not sell or rent your personal information.

We may share your information with:

• Third-party SMS service providers who assist us in delivering messages

• Service providers bound by confidentiality and data protection agreements

• Regulatory authorities, if required by law

Some service providers may store or process data outside Canada. In such cases, your information may be subject to foreign laws.

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6. Safeguards

We implement reasonable administrative, technical, and physical safeguards to protect your personal information against loss, theft, unauthorized access, disclosure, copying, use, or modification.

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7. Retention

We retain your information only as long as necessary to:

• Fulfill the identified purposes

• Maintain consent records as required by CASL

• Comply with legal obligations

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8. Your Rights

Under PIPEDA, you have the right to:

• Request access to your personal information

• Request correction of inaccurate information

• Withdraw consent (subject to legal or contractual restrictions)

To exercise your rights, contact us using the details below.

9. Contact Information

If you have questions about this SMS Privacy Policy or our privacy practices, please contact:

Privacy Officer
Sarah Huang
160B Queen Street, Charlottetown, PE C1A 4B5
Tel: 902-518-2988 ext. 2

E-mail: sarah@richardxulaw.ca

If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner of Canada.